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Digital Moran Agency

From KES 50,000

Brand Strategy

Most brand problems are actually clarity problems. We run the workshops, interview your customers, and come back with a position you can defend, a message your whole team can repeat, and the words to put on every page.

Scope

What is included

Everything below is standard. Anything outside it gets quoted separately and never appears as a surprise on an invoice.

  • Stakeholder and customer interviews
  • Competitor and category audit
  • Positioning statement and value proposition
  • Messaging framework and tone of voice
  • Naming and tagline development where needed

Pricing

Brand Strategy pricing

Every tier states exactly what is included. A price without scope attached only invites the wrong conversation.

Positioning Sprint

KES 50,000one-off

One focused workshop and the strategy document that follows.

  • Half-day stakeholder workshop
  • Competitor and category scan
  • Positioning statement
  • Core value proposition
  • Strategy document
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Most popular

Full Strategy

KES 120,000one-off

Research-led, with the messaging your whole team can use.

  • Everything in Positioning Sprint
  • Customer interviews
  • Full competitor audit
  • Messaging framework by audience
  • Tone of voice guide
  • Tagline development
Get started

Custom

Talk to us

Naming, brand architecture and multi-market positioning.

  • Naming and trademark screening
  • Brand architecture for multiple entities
  • Multi-market or multi-language positioning
  • Internal brand rollout and training
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Prices are starting points for a well-scoped project. Where yours lands depends on scale, integrations and how much content we produce for you — and we confirm the final figure in writing before any work begins.

Questions

Before you ask

Let's build something worth talking about.

Tell us what you are trying to achieve. We will come back with an honest view of what it takes, what it costs, and how long it will run.